What do Chocolate Chip Cookies have to do with Malibu real estate?
" 'Monus' Malibu Bonuses' — freshly baked chocolate chip cookies by Coldwell Banker Malibu East agent Susan Monus -- are a huge draw in this coastal community, according to area agents. She makes the cookies from scratch and, because presentation matters when it comes to both real estate and baked goods, displays them in a fancy silver bowl. For agents on the run, Monus also offers them in personalized cookie tins with her logo — to go. When the new listings are located up an inconvenient canyon road, Monus — a woman who clearly knows her audience — pulls out all the stops and makes white chocolate chip macadamia nut cookies."
- Los Angeles Times, August 31, 2008
Susan has a distinguished reputation for real estate excellence and success — ranking among the top Coldwell Banker producers.
What's the secret of her success?
You'd think she might rest on those laurels! Nope! There's something else . . .
The buzz in Malibu for nearly two decades has been that there is no Open House like a Susan Monus Open House.
While open houses are not appropriate for many of the high end properties Susan represents, she does choose to maintain a diverse portfolio of properties, many of which require open houses.
"The open houses, and diverse range of properties" she explains, "help me stay in touch with the current market, and increases my availability for consultation with both Buyers and Sellers."
These Thursday and Sunday Open Houses have high visibility in Malibu for reasons above and beyond their purpose.
Spread among all the materials on the property and real estate market are attractive serving bowls from Susan's good china.
From the time she began her real estate career in 1983, agents and clients have discovered that a Susan Monus Open House is an opportunity to get fresh, home-baked chocolate chip cookies!
Susan makes and bakes her chocolate chip cookies from scratch with her own secret recipe.
Yes, in addition to her acclaim as "the ultimate" real estate professional and pillar of the community -- chatter about her cookies has spread far and wide.
The cookies are part and parcel of what Susan calls Monus's Malibu Bonuses -- special perks that embellish the more serious dimensions of her creative marketing techniques.
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